市场营销学 marketing

　　市场占有率 market share

　　市场准入 market access, market admittance 时代的必然要求 inevitab le demand of the times 时代感 sense of the times

　　适当增加中央预算内经常性建设投资 appropriately increase investment from the central budget for regular construction

　　试点工程;试点项目 pilot project

　　试点计划 pilot program (The Chinese government has launched a pilot program to subsidize energy-efficient and new-energy vehicles in the public transport sector in 13 cities, the Min istry of Finance (MOF) said Tuesday in a statement. 财政部于本周二在一份声明中表示，中国政府已推出一项试点计划，对 13 个城市的公交系统使用节能与新能源汽车提供补贴。)

　　适度从紧的财政政策 moderately tight fiscal policy

　　适度微调 an appropriate amount of fine-tuning

　　实干 be steadfast and earnest in one's work; get right on the job

　　实干家 man of action-a person who is earnest and down-to-earth in his work; a person who engages himself wholeheartedly in his work and has been successful

　　试管婴儿 test-tube baby

　　市话 local calls

　　实话实说 speak the plain truth; call a spade a spade; tell it as it is

　　实际使用投资 actual ut ilized investment

　　实际增长 grow in real terms

　　释迦牟尼 Sakyamuni

　　实践是检验真理的唯一标准 Pract ice is the sole criterion for testing truth.

　　世界奥林匹克日 the International Olympic Day

　　世界大学生运动会(大运会) Universiade; college students' athletics meet

　　世界观、人生观、价值观 world outlook; outlook on life; values

　　实况转播 live broadcast

　　实例化教学 case study teaching

　　失恋 be disappointed in love; be jilted

　　适龄儿童入学率 enrolment rate for children of school age

　　十六大精神 the guiding principles of the Sixteenth National Congress

　　实 名 举 报 real-name reporting (It says supervision departments should apply real-name reporting and should not make public the reporting information so as to protect informants. 草案称监察部门应该采用实名制举报方式，并且为了保护举报人不应将举报信息公之于众。)

　　石漠化 stony desertification

　　视频博客 vlog (David Archuleta posted his latest vlog Monday from a Nashville studio. 大卫•阿楚雷塔在纳什维尔的工作室发布了最新的视频博客。)视频点播 video on demand (VOD)

　　视频购物 E-shopping via video clips (Some internet video sharing websites like tudou.com, youku.com and ku6.com have reportedly cooperated with taobao.com, a Chinese leading online shopping website, to realize E-shopping via vid eo clips.日前，土豆网、优酷网、酷 6 网等多家视频网先后宣布与淘宝网合作，实现视频购物。)

　　食品加工 food processing

　　食品卫生法 Food Hygiene Law of People's Republic of China

　　世上无难事，只要肯攀登 "Where there is a will, there is a way. "

　　实时达帐 real-time account settlement

　　实施精品战略 follow a strategy of product excellence

　　实事求是 seek truth from facts; be practical and realistic; be true to facts

　　事实求是 seek truth from facts; be practical and realistic; be true to facts 实收资本 paid-in cap ital

　　实体 entity

　　实体经济 the real economy

　　世外桃源 a fict itious land of peace away from the turmoil of the world; 十五计划

　　《纲要》突出了战略性、宏观性、政策性 The Outline for the Tenth Five-Year highlights its strategic vision, broad perspectives and policy considerations

　　失物招领处 lost- and- found offices

　　食 物 中 毒 food poisoning (More than 200 students had symptoms of food poisoning on Monday after drinking school breakfast milk in two cities of northwest China's Shaanxi Province, provincial authorities said. 陕西省政府表示， 本周一该省两个市的 200 多名学生在饮用学校的早餐奶之后出现食物中毒的症状。)

　　实现零的突破 "fulfil the zero (gold medal, medal, etc) breakthrough"

　　实现小康目标 to achieve the goal of ensuring our people a relative comfortable life

　　实现中华民族伟大复兴 bring about a great rejuvenation of the Chinese nation

　　适销对路的产品 readily marketable products

　　实行股份制 enforce stockholding system

　　师兄弟 (senior and junior) fellow apprentice

　　失学儿童 dropout

　　试验品 guinea pig (He was used as a guinea pig for the new drug. 他被当作检验新药品效用的试验品。)

　　事业单位 public institution

　　失业金 unemployment compensation

　　十一界三中全会 the Third Session of the Eleventh Central Committee of the Party

　　试 映 test screening (He explained that after the test screening, the young audience members made very valuable suggestions. 他解释说在试映结束后，这些年轻的会员观众提出了十分宝贵的建议。)

　　市盈率 p/e (price/earning) ratio

　　适应气候 agree with the weather. ( Does the weather agree with you? 你适应这里的气候吗?)

　　试用期 probationary period

　　试 运 行 trial operation (The Wuhan-Guangzhou high speed railway, which will shorten travel time from ten hours to three, will start atrial operation on December 20. 武广(武汉至广州)高速铁路将于 12 月 20 日开始试运行。线路开通后， 两地间的运行时间将从十小时缩短至三小时。)

　　适者生存 survival of the fittest

　　施政纲领 administrative program

　　市政工程 municipal works; municipal engineering

　　市值 market capitalization

　　使中国经济与国际接轨 To bring China’s economy more in line with international practice

　　师资 qualified teachers

　　市场导向 market orientation

　　市场定位 market positioning

　　市场化制度 market-driven system

　　市 场 价 market price (Market price is an economic concept with commonplace familiarity; it is the price that a good or service is offered at, or will fetch, in the marketplace.)

　　试点项目 pilot project

　　始发站 starting station

　　试婚 trial marriage

　　世界精神卫生日 World Mental Health Day

　　世界田径锦标赛 World Athletics Championships

　　世界无车日 World Car Free Day (Over 100 m people in 1500 cities worldwide celebrated the annual World Car Free Day by leaving their cars at home in favor of bicycles, trains and buses September 22. 9 月 22 日是"世界无车日"，1500 多个城市的 1 亿多民众参与了这一天的活动，选择骑自行车或乘坐火车，公交车上下班。 )

　　世界预防自杀日 World Suicide Prevention Day

　　世界知识产权组织 World Intellectual Property Organization

　　石漠化 spread of stony deserts

　　实施办法 measures for the implementat ion

　　实事求是的态度 down-to-earth attitude

　　实施条例 regulat ions for the implementat ion

　　实施稳健的财政政策和货币政策 follow prudent fiscal and monetary policies

　　实施细则 rules for the implementation

　　试演 trial show (The China National Grand Theater will have its first trial show on September 25. )

　　失业保险 unemployment insurance benefits“十一五”发展规划 the 11th Five-Year Development Guidelines 试用/ 测试( 新产品的) trial run (We were very disappointed with the results from the new car's first trial run. )

　　十字绣 cross embroidery; cross-stitched embroidery

　　失足青年 young offender of the law; juvenile delinquent

　　首创精神 pioneering spirit

　　首次公开发行的股票 in itial public offering (IPO) 首次上市(股票) IPO (Init ial Public Offering) 首次载人航天飞行 first manned spaceflight

　　首发阵容(足球) first team

　　收购兼并 merger and acquisit ion

　　首航 maiden voyage (of an aircraft or ship)

　　售后服务 after-sale services

　　售后服务站 after-sale service station

　　手机报 SMS news (About 75 percent of newspapers have launched online papers and 55 percent of them are providing SMS news, the report says. 有报道称，大约有 75%的报纸已经设立了网络版，其中 55%向用户提供手机报。)

　　手机充值 cellu lar phone replenishing

　　手机入网费 in itiat ion charges for mobile phone; mobile access fee

　　手机综合症 mobile phone disease

　　首脑会议 summit conference

　　收 拍 put away the racquets; conclude (a sports competition in badminton,

　　Ping-Pong, tennis, etc. ) 收盘价 closing price

　　首期按揭 down-payment

　　首日封 first day cover

　　收容遣送工作 handling of indigent migrants

　　瘦肉精(盐酸克伦特罗) clenobuterol hydrochloride

　　收入差距 income gap

　　收入分配调节 regulat ion of income distribution

　　收视率 viewing rate 寿司 sushi, a Japanese d ish of rolls of cold rice flavoured and garnished

　　首席大检察官 procurator-in-chief 授信贷款 credit extension loan 授信额度 line of credit

　　首映式 opening of a film

　　受灾地区 disaster-affected are

　　受灾群众 people afflicted by a natural d isaster

　　手足口病 hand-foot-mouth disease (HFMD). (The number of hand-foot-mouth disease (HFMD) cases is rising swiftly in Beijing. 北京市手足口病发病数呈快速上升趋势。)

　　首班车时间 first vehicle hour

　　首次公开发行 in itial public offering ( IPO)

　　首飞 maiden flight (China's first home-grown passenger jet aircraft "Xiangfeng", the ARJ21-700, is set to make its maiden flight on September 21. 作为我国首架拥有自主知识产权的支线飞机，被命名为"翔凤"的 ARJ-700 飞机已初定于 9 月 21 日首飞。)

　　首付 down payment(

　　房款)首付 down payment

　　手机用户 mobile phone user/subscriber

　　瘦肉精 brown meat essence

　　数据通信 data communication

　　树立企业良好形象 foster a good and healthy company image

　　数码港 cyberport

　　熟年离婚 late-life divorce (An inconvenient truth about late-life d ivorce: The separation after 40 years of Al Gore and his wife Tipper reflects an increasing trend for splitting up in old age — but is it such a bad thing? 有关“熟年离婚”难以忽视的真相：阿尔•戈尔和妻子蒂珀在结婚 40 年后宣布离婚，这反映出熟年离婚呈上升趋势，但这事儿真有那么糟糕吗?)

　　枢纽工程 mult i-purpose project or pivotal project

　　淑女班 gentlewoman class (A “gentlewoman class” with a curriculum including subjects like ancient Chinese civilization and traditional craftwork of embroidery has been set up at the Wuhan Institute of Technology, local media said Thursday.据武汉媒体报道，武汉科技学院日前专门开设"淑女班"，课程包括国学经典、刺绣等。)

　　输入型通胀 imported inflat ion ("Because the United States' issuance of dollars is out of control and international commodity prices are continuing to rise, China is being attacked by imported inflation. The uncertainties of this are causing firms big problems," Chen was quoted as saying by the Xinhua news agency. 新华社援引陈德铭的话说：“由于美元发行失控，国际商品价格持续上涨，中国正面临输入型通胀的危机，这导致的不确定性给公司造成巨大困难。”)

　　书市 book fair (The 2010 Spring Book Fair in Ditan Park attracted only a modest group of visitors at its opening day on Thursday, with nippy weather and a decline in public interest blamed. 在地坛公园举行的 2010 年春季书市在周四开幕日当天只吸引了数量不多的访客，一方面是因为天气寒冷，另一方面是因为公众热情有所减退。)

　　税务师 tax accountant

　　数字图书馆 digital library

　　鼠族 mouse tribe (The mouse tribe, known as the shuzu, are thought to number about 1 million and are well known for living in some of the 1,374 civil air defense shelters beneath the city. 据估计，“鼠族”约有 100 万人，因住在地下民用防空洞中而得名。北京的地下民用防空洞共有 1374 个。)

　　耍花招 Monkey business (I think there's some kind of monkey business going on in that house across the street. People are going in and out all day long; maybe they're selling drugs or something. 我觉得，马路对面那幢房子一定有人在进行着不正当的行为。他们一天到晚出出进进的，可能在贩毒，或搞其它勾当!) 刷卡,划卡 to punch the card; to stamp the card

　　甩卖 clearance sale; be on sale

　　衰退产业援助机制 mechanisms to aid declin ing industries

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