2017年bec初级商务英语常用词汇(5)
来源 :中华考试网 2017-11-09
中Durable: existing for a long time; serviceable for a long time; very long lasting
Decline: change toward something smaller or lower; a condition inferior to an earlier condition; a gradual falling off from a better state; a gradual decrease, as of stored charge or current
Luxurious: displaying luxury and furnishing gratification to the senses; rich and superior in quality
Stylish: having elegance or taste or refinement in manners or dress; being or in accordance with current social fashion
Solely: only and not involving anyone or anything else.
Timeless: unaffected by time
Value for money: a measure of the benefit provided by a good or service to an economic agents
Brand loyalty: the tendency to always buy a particular brand
Brand stretching: using a existing name on another type of product
Brand awareness: how familiar people are with a brand
Brand image: the ideas and beliefs people have about a brand
Product launch: the introduction of a product to the market
Product lifecycle: the length of time people continue to buy a product
Product range: the set of products made by a company
Product placement: when products are used in films or TV programs
Product endorsement: the use of a well-known person to advertise products
Plant : factory
Maturity: the period of time in your life after your physical growth has stopped and you are fully developed; state of being mature, full development; the date on which a financial obligation must be repaid
margin: the amount by which one thing is different from another.
lift : take hold of something and move it to a different location.